KUCHING, April 28, 2025 — Saraspice Sdn Bhd marked a significant milestone with the official launch of its newly designed packaging for its premium pepper product range. The event, held at the prestigious Sheraton Hotel Kuching, was officiated by YB Dato’ Sri Doris Sophia Brodi, Chairman of Saraspice, and witnessed by YB Datuk Anyi Ngau, Chairman of the Malaysian Pepper Board (MPB), alongside members of the Saraspice Board of Directors.

The new packaging lineup showcases a fresh, modern look for Saraspice’s flagship products, including the 200g Sarawak White Pepper and Black Pepper (available in whole berries and ground), Garlic Pepper Seasoning, Premium Creamy White Pepper (CWP), and 60g Coarse Ground Black Pepper. These products are carefully crafted to deliver bold, authentic flavors and culinary convenience to homes and chefs alike.

In a landmark announcement during the event, YB Dato’ Sri Doris shared the exciting news of a strategic collaboration between Saraspice, the Ministry of Plantation and Commodities (KPK), the Malaysian Pepper Board, and AirAsia. As of 15 April 2025, Saraspice’s White and Black Ground Pepper (60g PET bottles) are now officially available onboard all AirAsia international and domestic flights, with an option for pre-booking through AirAsia MOVE.

The launch was attended by a distinguished audience including Saraspice’s partners, distributors, pepper dealers, farmers, buyers, bankers, media representatives, suppliers, and dedicated teams from both the Malaysian Pepper Board and Saraspice Sdn Bhd. The event celebrated not only the brand’s innovative step forward in product presentation but also its continued commitment to quality and global outreach.

As Saraspice continues to innovate and expand, the company remains steadfast in its mission to deliver the finest pepper products from Sarawak to the world — spicing up life, one flavourful experience at a time.